Portfolio magic
Here’s some stuff I wrote.
App Onboarding Flow
A gifting app for teens needed a dose of whimsy throughout. The onboarding flow needed to communicate ease, fun, and value in just a few screens.
E-Commerce Microcopy
Highly customizable checkout options are a beast. This client (CorporateGift.com) wanted to explain away user questions in a truly tiny amount of space.
Blog Posts
This client wanted to develop a supportive, empathetic online community. So I wrote a blog post geared toward early-career folks who are going through some s***. The response was lovely. Many users wrote in with their own stories of overcoming challenges.
Knowledge Base Articles
In my customer support days I discovered a love of documenting all the things that I’d otherwise be writing the same email about (dozens of times over). Voila! Here’s a link instead!
Press Releases
A new product release is crazy exciting! This press release had to succinctly and accurately describe the benefits of a new Atlassian app (using product language I helped develop, of course).
Job Descriptions
A job posting might be the first impression an applicant has of your company – it has got to be good. This client wanted me to “spice up” a job posting for a content creator. I gave them 
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Marketing Emails
Blurbs are my jam. A lot of information in a tiny, action-packed package.
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The totally magical blog idea worksheet
